PRACTICAL GUIDES · WORKED EXAMPLES · TOOLS YOU CAN USE
Business
Starter Guides

KENYA · GUIDE 0880 · EDITION 4.7

Craft supply kit retail in Kenya: Pricing, Costing and Cash Flow Example

Editorial update: 28 October 2026 · Business planning reference · Review scope

Use one accepted sale unit throughout

Work through a fictional KSh 8,500.00 invoice against KSh 6,950.00 of selected cost lines; distinguish the invoice from collected cash.

This is a planning reference for craft supply kit retail. The order below is an invented teaching case. It is not a completed customer job, an operating approval or a prediction of demand or earnings.

The example offer and its boundary

Fictional retail kit: pack ten adult beginner greeting-card kits, each containing five A6 folded blanks, five C6 envelopes, ten original paper motifs, twenty pre-cut adhesive tabs and one original instruction sheet. Include no blades, solvents, resin, powders, loose magnets or hot-glue tools. This is a counted paper-craft product for adults, not a children’s activity kit or a promise that all third-party materials are certified non-toxic. Buyers supply their own suitable writing pen.

Charging basis to confirm: kit. The rates and quantities below are teaching assumptions. Even a previously recorded listing is not adopted here as a current quotation or an earnings forecast.

Itemised arithmetic

Selected input/activityQuantityAssumed unit rateSelected cost
A6 folded blanks50KSh 30.00KSh 1,500.00
C6 envelopes50KSh 25.00KSh 1,250.00
Original paper motifs100KSh 8.00KSh 800.00
Pre-cut adhesive tabs200KSh 3.00KSh 600.00
Instruction sheets10KSh 20.00KSh 200.00
Kit packaging10KSh 80.00KSh 800.00
Design and counted packing hours6KSh 300.00KSh 1,800.00
CalculationTeaching result
Selected cost totalKSh 6,950.00
Priced/accepted output10 example units
Assumed selling priceKSh 850.00
Assumed invoiceKSh 8,500.00
Difference before excluded costs and taxKSh 1,550.00

Batch cost = KSh 6950; allocated cost per sale unit = KSh 695.00; assumed revenue = 10 × KSh 850 = KSh 8500; pre-tax scenario surplus = KSh 1550. Ten complete kits are sale units, not fifty card projects. All rates are fictional. This assumes original artwork and no included pen/tools. Add component trial waste, delivery, tax and any external design licence. Time the counting station and record shortages or rework before committing a larger wholesale run.

Check cash timing and a weaker outcome

TRAINING-0880: a fictional order for the scoped offer in section 01, using 10 priced units at KSh 850.00 each. Buyer group: adult hobby learners. No buyer was contacted and no order was completed.

Teaching invoice = 10 x KSh 850.00 = KSh 8,500.00. The selected input lines in section 06 total KSh 6,950.00; their difference from this assumed invoice is KSh 1,550.00 before excluded costs and tax.

For cash-timing practice only, suppose a buyer pays a 30% advance of KSh 2,550.00. The invoice balance is KSh 5,950.00. If the selected input bill is paid before the balance arrives, additional cash of KSh 4,400.00 is needed after applying the advance. The advance is counted once, not again at final collection.

On full collection, total receipts are KSh 8,500.00. Cash against the selected example bill is KSh 1,550.00 before other payments. If a hypothetical 10% increase in the largest selected line (Design and counted packing hours) adds KSh 180.00, the unchanged invoice leaves KSh 1,370.00 against that revised bill.

If the customer instead leaves 10% of the invoice unpaid, KSh 850.00 is a receivable. Cash collected is KSh 7,650.00 and collected cash less the selected bill is KSh 700.00. This differs from invoice margin; do not spend the unpaid amount as though it is already cash.

The scenario is complete only as a teaching record of the stated lines. Add actual excluded startup and operating costs using file 12, and replace every assumed rate before relying on a quote. Use measured accepted output for the actual invoice; unaccepted output is not automatically chargeable.

For an actual quote, add all relevant excluded costs, use measured accepted output, and compare amounts from the same period. An unpaid invoice balance is not available cash. A deposit held for an uncompleted obligation is not automatically earned income.

References and their limits

CPSC: Art and Craft Safety Guide
Art-material hazard overview; not Kenyan product certification or proof that a selected material is suitable. Reference check recorded 2026-10-26.

Cricut: Pearl Paper Cutting Instructions
Manufacturer stock-specific cutting reference; settings are not universal for other cardstock. Reference check recorded 2026-10-26.

Recorded references support only the scope stated beside them. They do not prove current supplier stock, a local quotation, actual buyer demand, operator competence or the feasibility of this particular business. Later editorial changes do not refresh earlier source-check dates.

Prepared by Business Starter Guides using AI-assisted drafting and desk editorial checks. Independent operator trials and specialist certification are not claimed. See the editorial method for the review scope.

Editorial method and evidence limits

Explore this guide by chapter